• CASE STUDY
  • 4 minutes

Building a Technological Blueprint for Enhanced Student Lifecycle Management

The Challenge

A leading higher education institution faced a pressing challenge: to enhance Student Lifecycle Management through a robust technological framework. The objective was to streamline processes, improve student experiences and drive institutional success. Fragmented systems and outdated processes often hinder effective SLM, resulting in poor student experiences, decreased retention rates and missed opportunities for growth. Recognising the need for a unified, strategic approach to technology, the institution partnered with Org to create a comprehensive architectural blueprint and roadmap for technology implementation.

Client Overview

Our client is a leading higher education institution with a long-standing reputation for academic excellence and innovation. Serving a diverse and growing student body, the institution recognises the critical importance of delivering exceptional student experiences and driving institutional success. With a commitment to delivering an exceptional, student-centric experience, the institution engaged Org to develop a unified technological framework.

Solution

Org’s solution is centred around developing an architectural blueprint and roadmap that will serve as a strategic guide for technology implementation. This approach ensures alignment with institutional goals and provides a clear path for continuous improvement.
The Process involves several key steps:

1. STAKEHOLDER ENGAGEMENT AND NEEDS ASSESSMENT

Org began by engaging stakeholders across the institution, including faculty, administrative staff and students. Through workshops and interviews, Org gathered insights into pain points, needs and aspirations related to SLM. This collaborative approach ensured that the blueprint would address real-world challenges and opportunities.

2. CURRENT STATE ANALYSIS

A thorough analysis of the current state of SLM processes and technologies was conducted. Org identified gaps, redundancies and inefficiencies in the existing systems. This analysis provided a clear understanding of the starting point and highlighted areas requiring immediate attention.

3. FUTURE STATE VISION

Based on stakeholder input and the current state analysis, Org defined a future state vision for SLM. This vision emphasised a student-centric approach, leveraging advanced technologies to enhance engagement, streamline processes, and provide actionable insights for decision-makers.

4. ARCHITECTURAL BLUEPRINT DEVELOPMENT

Org developed a detailed architectural blueprint outlining the desired technological ecosystem. This blueprint included specifications for integrating existing systems, adopting new technologies, and establishing data governance frameworks. Key components of the blueprint included:

  • Centralised Student Information System: To provide a unified view of student data across the lifecycle.
  • Customer Relationship Management System: To enhance communication and engagement with prospective and current students.
  • Learning Management System (LMS): To support personalised learning experiences and track academic progress.
  • Data Analytics Platform:
    To enable data-driven decision-making and predictive analytics for student success.

5. ROADMAP FOR IMPLEMENTATION

With the blueprint in place, Org created a phased roadmap for implementation. This roadmap prioritised initiatives based on impact and feasibility, ensuring quick wins and sustained progress. The phases included:

  • Phase 1: Integration of existing systems and data consolidation.
  • Phase 2: Implementation of new technologies and training for staff.
  • Phase 3: Continuous improvement and scaling of solutions based on feedback and evolving needs.

6. ALIGNMENT WITH STRATEGIC CONTEXT

To ensure investment alignment, Org examined current corporate strategy documents and other directives to understand the strategic context. This approach was enriched by Org’s up-to-date knowledge of sector strategy and the use of the Higher Education Business Capability Model. Pain points and future capabilities were confirmed and refined with key stakeholders to structure the target state architecture.

7. ASSESSMENT FRAMEWORK

Org utilised its Assessment Framework to evaluate the current state of technology asset portfolios, gauge their health and align them with business and digital strategies to define target states. These insights guided implementation decisions, influenced technology policy, and provided clear direction to both internal and vendor teams.

The higher education institution’s strategic partnership with Org to build an architectural blueprint and roadmap for technology is setting a new standard for Student Lifecycle Management. By aligning technological initiatives with institutional goals and focusing on a student-centric vision, the institution is creating a sustainable framework for continuous improvement and success.

Drawing upon extensive experience in higher education, built through strategic engagements with 10 universities and expertise in student lifecycle management, Org delivered exceptional support and insights, helping the institution navigate its transformation journey effectively.

Investment in higher education-specific CRM solutions as well as sensitive consideration of a university’s brand throughout the student lifecycle will form two key pillars of successful SLM.
DAVID MYERS – CIO
LANCASTER UNIVERSITY

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