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Poundland & Dealz: A Digital Transformation Story Powered by Org

Poundland & Dealz

Within this interview, Dean discusses the critical role technology plays in the evolving retail landscape and how Poundland & Dealz is tackling challenges head-on. He highlights how investments in infrastructure, in-store technology, and data-driven decision-making shape the company’s future.

From the development of the Perks rewards app to the seamless integration of real-time retail operations, the organisation has embraced transformation at every level.

Every investment in IT must directly support growth, efficiency, and profitability. Org helped us do exactly that.
Dean Underwood, IT Director, Poundland & Dealz

He explains how Org provided the expertise and structure needed to modernise systems, streamline development, and embed an Agile and DevOps approach that supports continuous innovation.

Read the Full Story in Interface Magazine

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